corporate blog design + consulting
A corporate blog is a versatile publishing platform, and
should be an extension of your brand. We can help you get
started with blogging, show you how a blog can be used
effectively, design/build your corporate blog, and share our
knowledge and expertise of general blog etiquette.
Seven Reasons to Set Up a Corporate Blog
1. Blogging is not a fad - get ahead of the curve by learning
about, and deploying a blog now.
2. Blogs are THE most cost-effective form of marketing and
communication.
3. Subscriber options and RSS feeds make blogs extremely
efficient for distributing information.
4. Google loves relevant, local content to index - so Google
loves blogs. (see below)
5. Some of your clients & customers already use blogs to read / do research, and
soon many more will.
6. Some of your competitors use blogs to promote / market
their business, and soon, most will.
7. Take a proactive approach to getting your message out -
dominate search results so others don't.
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Defining Your
Blogs Purpose + Presentation
As a communication and marketing platform, a blog has
limitless possibilities. That's where we come in and put on
the brakes. Your blog will have a few core purposes - connect
with clients, attract new business, promote your brand and
expertise. If it's doing much more than that, it's probably
losing its effectiveness.
Leverage our experience for what will work best for your
industry, product or service - and how to present it to your
target audience. |
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Google Will Love
Your Love Blog
Google loves fresh content to index. Blogs, by their nature,
produce a lot of content. Every post is potentially another
page for Google to find and supply in a search result. When
used strategically, blogs can dramatically improve your
chances of showing up for your desired search terms. |
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All the Features Your Blog Will
Need, Plugged in and Ready To Post
Once we've designed your blog, we'll set up all the features, turn on all
the useful tools and disable all the ones you don't need. We'll activate
subscription features, create posting categories, and plug-in relevant
widgets and gadgets.
TypePad Blog Platform Features
- easily publish from anywhere with
an internet connection
- subscription & feed services for
RSS teaders and by email
- access to extensive TypePad
widgets and gadgets gallery
- extensive blogging resources and
user-community
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Want more information about corporate blogs? Call Jason: 902-832-9356
Check out our blog design work in the
compelling
blog portfolio.
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